Choosing the Perfect Video Solution for Your Business: A Guide from an AV Solutions Provider
When it comes to choosing the right video solution for your business, there are many factors to consider. From the type of business, you have to the traffic flow and space limitations, it can be overwhelming to decide which TV or video solution to use. We are here to help you navigate the options and figure it all out.
Why commercial TVs cost more?
First things first, let's talk about the difference between regular TV and commercial TV. Regular TVs are cheaper and easier to find, but they're not designed for commercial use. They don't have the durability or warranty that commercial TVs have. Commercial TVs, on the other hand, are designed to withstand the wear and tear of heavy-duty usage.
Screen burn or image retention is a significant consideration in digital signage applications. Digital signage usually displays the same image on the screen 24/7, which could result in screen burn if displayed on a consumer television. Commercial televisions are made to protect against screen burn and have self-healing properties to rectify any short-term image retention that may occur.
If you're running a business with low traffic and a low budget, a regular TV may work for you. But if you're running a high-traffic business, like a sports bar, or if you're placing the TV in a public area where it may be bumped or damaged, you should consider investing in a commercial TV. Plus, commercial displays come in all shapes and sizes, so you can find one that fits perfectly in your space!
Indoor vs. Outdoor TV: What You Need to Know
Next up, let’s talk about indoor vs. outdoor. Indoor TVs are not designed to withstand the elements, so they're not suitable for outdoor use. Outdoor TVs, on the other hand, are built to be weatherproof and can withstand extreme temperatures, rain, or other weather elements. They come equipped with protective coatings to guard against dust and humidity, and even built-in cooling fans and small heaters for temperature control.
Indoor televisions usually have a brightness rating of 150-250 Nits, while commercial displays can range from 300 to 6000 Nits for outdoor applications. In brightly lit or uncontrolled lighting conditions of commercial and retail spaces, a higher brightness rating is required.
If you're planning to place the TV in an outdoor area, such as a patio or poolside, you'll need an outdoor TV. If you're placing the TV in an indoor space, like a restaurant or church, an indoor TV will do the job just fine.
Vertical TV: The Secret to Optimizing Limited Space
Finally, let's talk about vertical TV. The trend for the last few years has been portrait content, so people have grown accustomed to a vertical view. These displays are perfect for businesses that want to display portrait-oriented content or make the most of limited space. It is literally a TV turned sideways, so it’s the mount that matters. These are perfect for displaying vertical content: menus, schedules, and digital signage. They're particularly popular in restaurants, bars, corporate lobbies, and retail settings. A portrait-style viewing experience can be eye-catching, but keep in mind that not all content is suitable for a vertical display, so you'll need to choose your content carefully.
Custom Solutions for Your Business
By considering factors such as space limitations, traffic flow, and your business's type, you can find a video solution that meets your needs and budget. At Brightengale, we provide custom solutions for businesses of all types, from churches to sports bars and everything in between. Contact us to help us find your perfect setup!
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